|December 25, 2003|
"Lipovitan D Museum" Homepage Opened
| Taisho Pharmaceutical Co., Ltd. (President : Akira Uehara) opened "Lipovitan D Museum" on December 25, an online resource for information on "Lipovitan D".
"Lipovitan D" celebrated its 40th anniversary since launch in 2002, having become over the years a product enjoyed by many people. In order to help consumers gain a greater appreciation for "Lipovitan D", the "Lipovitan D Museum" details the history and quality management of the product, as well as provides information on frequently asked questions concerning nutrient drinks.
Approximately 2,000 people visit the Lipovitan D factories in Okayama and Hanyu (Saitama) annually. The opinions and questions received from these visitors form the basis of the "Lipovitan D Museum", which includes a virtual factory tour where visitors to the site can experience the manufacturing process, from basic ingredients to finished product.
Features of the "Lipovitan D Museum"