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October 29, 2004

For relieving exhaustion at the end of the day
Release of "ZENA F0-II," a New Quasi-drug Mini-drink


  



Taisho Pharmaceutical Co., Ltd. (President: Akira Uehara) will release ZENA F0-II, a quasi-drug mini-drink whose primary ingredients are tonic herbs, on October 30. It will be available at convenience stores, supermarkets and other shops.

ZENA F0-II is a very nutritional tonic (quasi-drug mini-drink) containing nine tonic herbs (pre-processed amount: 2,420 mg), such as Cistanche, a tonic herb that grows naturally in deserts, Muira Puama, a Brazilian tonic herb, wolfberry and royal jelly. There are also five other active ingredients, including taurine and vitamins. It is an effective nutritional supplement when feeling worn out, or suffering or recovering from illness (such as a cold).

ZENA F0-II is the second quasi-drug product in the ZENA series, and an improved version of ZENA F0-I, which was released last October as the first quasi-drug product in this series.
As people get busier during the year-end and new-year seasons, they can easily become run-down. As such, the demand for mini-drink products is highest in December. We are releasing this product now so that people who use ZENA will have more choices, and so we can attract new customers during the season of highest demand.

Product features
- Contains nine tonic herbs (pre-processed amount: 2,420 mg)
- Contains taurine, vitamins B2 and B6, and nicotinamide

Product specification
Product name ZENA F0-II
Suggested retail price ¥1,050 per bottle (¥1,000 product + ¥50 tax)
Ingredients One bottle (50 mL) contains:  
Cistanche deserticola extract 75.8mg
(equivalent to 250 mg of Cistanche deserticola)
Lycium chinense liquid extract A 0.3 mL
(equivalent to 300 mg of Lycium chinense)
Paeonia lactiflora extract 30 mg
(equivalent to 120 mg of Paeonia lactiflora)
Panax ginseng extract M 90 mg
(equivalent to 600 mg of Panax ginseng)
Glycyrrhiza uralensis extract 50 mg
(equivalent to 200 mg of Glycyrrhiza uralensis) 
Ptychopetalum olacoides (Muira Puama) extract A 15 mg
(equivalent to 300 mg of Ptychopetalum olacoides)
Cinnamomum cassia liquid extract 0.15mL
(equivalent to 150 mg of Cinnamomum cassia)
Zingiber officinale liquid extract 0.3 mL
(equivalent to 300 mg of Zingiber officinale)
Royal jelly 200mg
Taurine (aminoethylsulfonic acid) 500mg
Vitamin B2 (riboflavin sodium phosphate) 5mg
Vitamin B6 5mg
Nicotinamide 20mg
Caffeine anhydride 50mg
Indications *Provides nutrients at the time of physical fatigue, sickness, following sickness, loss of appetite, nutritional disorders, febrile or debilitating illnesses, pregnancy or lactation.
*Nourishes and strengthens the body.
*People with frail constitution.
Dosage Adults (aged 15 or over) one bottle (50mL) per day.
Date of sale October 30, 2004
Expected sales ¥500 million(one year from date of sale)